He lived on a mountain
with no internet.
So he built one.
In 2004 Miguel lived in Brunate — a tiny village perched on the mountain above Como. The city 5 km below had internet. The mountain didn’t. He solved the problem with two Pringles chip tubes. Twenty-two years later, the price is still €19.95/month.
Brunate had stunning views.
It had zero internet.
Brunate sits 715 metres above Como, connected to the city only by a funicular railway and a steep, winding road. In 2004 you could stand on your balcony and see the lights of Como below — a city with broadband, fibre plans on the horizon, and every modern convenience.
Up on the mountain? Nothing. Telecom Italia’s cables stopped in the valley. No ADSL, no broadband, no plan to extend. If you lived in Brunate and needed the internet for work, Telecom’s answer was simple: move.
Miguel — a systems engineer who’d just settled in Brunate — had a different idea.
A point-to-point wireless link — the same technology Miguel used to bridge 5 km of mountain air between Brunate and Como.
The "antenna"
Tube diameter ≈ 2.4 GHz wavelength
Two Pringles tubes.
One 5-kilometre link.
Miguel knew something most people didn’t: the internal diameter of a standard Pringles chip tube is almost exactly the wavelength of a 2.4 GHz Wi-Fi signal. Mount a small copper element inside, and the tube becomes a surprisingly effective directional antenna — a "cantenna."
He built two. One went on his rooftop in Brunate, pointed downhill. The other went on a friend’s balcony in Como city, where there was an ADSL connection. The two Pringles cans established a wireless link across approximately 5 kilometres of mountain air.
Just like that — Miguel had internet.
The neighbours asked.
Miguel said yes.
Word travels fast in a village of 1,800 people. Within a week, Miguel’s neighbour knocked on his door: "I heard you have internet up here?" Within a month, several rooftops on Brunate had antennas pointed toward Como.
Miguel charged everyone the same: €19.95 per month. He didn’t run a market analysis. He didn’t model profit margins. He just picked a price that felt fair for a family’s internet — and decided that was that.
There was no business plan, no investor deck, no launch event. Just a young engineer on a mountain who kept saying yes to neighbours. And somewhere along the way, Easy Fibra was born.
"I didn’t start a company. The neighbours kept asking, so I kept building antennas. The company just happened."
Miguel
Founder, Easy Fibra
From a Pringles can on Brunate
to 800+ families online.
Two Pringles Cans
Miguel builds a 5 km wireless link from Brunate to Como using two Pringles tubes as antennas. The diameter of the tube perfectly matches the 2.4 GHz wavelength.
Neighbours Join
Word spreads across Brunate. Neighbours ask Miguel to connect them too. He charges €19.95/month — a price he sets once and never changes.
Full-Time ISP
Demand grows enough for Miguel to leave his day job and dedicate himself to Easy Fibra full-time. Professional antennas replace the Pringles cans.
Sardinia Expansion
A family in Alghero finds Easy Fibra online. Miguel drives south, takes a ferry, and builds the first Sardinian tower. A second region goes live.
Pandemic Resilience
Italy locks down. Easy Fibra’s network holds. Zero families are disconnected for non-payment. Miguel answers calls daily from 7 AM to midnight.
Still €19.95
800+ customers across Lombardia and Sardinia. 10 BTS towers. Same price since 2004. Miguel still picks up the phone.
€19.95/month.
Since 2004. Never raised.
In twenty-two years, Italian espresso went from €0.80 to €1.30. Every ISP in the country has raised prices at least once. Miguel’s hasn’t changed by a single cent.
Espresso
2004: €0.80
↓
€1.30
today
+62%Avg Italian ISP
2004: €25/mo
↓
€39/mo
today
+56%Easy Fibra
2004: €19.95
↓
€19.95
today
€0Activation €169 · Installation free · All prices + 22% IVA
800+ customers.
Two regions.
Same phone number.
Easy Fibra now operates across Lombardia and Sardinia. Ten BTS repeater towers dot the landscape — professionally engineered now, a far cry from Pringles cans, but built on the same idea: bring internet to people the big providers ignore.
The team is small on purpose. No call centres, no phone trees, no "your call is important to us." You call Easy Fibra — Miguel picks up. He probably remembers your name, which antenna is on your roof, and which repeater it points at.
Built different. Stayed different.
Transparent pricing
One price since 2004. No introductory discounts that triple. No hidden router fees. All prices show + 22% IVA.
A human answers
No phone trees. No ticket numbers. Call Easy Fibra and you’ll hear Miguel or one of his teammates — they already know your antenna.
Community first
We don’t disconnect families who are struggling. We don’t charge for site visits. No shareholders — just a team doing right by the people who trust them.
Local depth
Lombardia and Sardinia. That’s it. We know the terrain, the weather, the microclimates. We’d rather be the best for our communities than the biggest.
Ready to join the network
Miguel built?
Check if you’re covered, see our straightforward pricing, or just call Miguel. He usually picks up on the first ring.